Creating a Bestselling Book: The Secret Formula

Writing a book is one thing, promoting it is a whole different animal. But what if you could, right out of the gate, know exactly what to do to create an outstanding, well-received book that was promoted in such a way that it sold better than you expected? Sound like a dream? Well, certainly nothing is without risk but in working and speaking with thousands of authors, I have found that there are certain things that work every time – and others that don’t. There is a formula for success, and though varying degrees of it may be modified to better serve your audience and genre, most of the things that propel books to success are the same across the board. [Read more…]