Thursday, February 9th, 2012

Guest post by Kirsty LaVier If you’ve kept up with any of the latest marketing trends, you know that Facebook marketing is big – and only getting bigger. After all, how can you ignore a website that has more than 800 million users?

The list function in Twitter has really been a lifesaver for me. Many people complain that there is so much info on Twitter it’s almost too confusing to use. I think it’s a good resource, and the way to manage it all is with organization. Lists are one way you can do that.

Have you used Help a Reporter Out (HARO)? It’s such a great resource. I’ve used it to get interviews for an article I wrote on midlife dating  and I’ve also responded to calls for experts. The service works great, but if you’re just trying to promote your book at any cost or get an interview [...]

Now more than ever, freelance writers have greater access to companies looking for their services. A freelance writer interested in expanding his or her client list can log on to a social networking site and chat with members and “fans” of an organization. Facebook and Twitter are especially helpful in this area.

Most of the complaints I hear from authors about Twitter is that it’s time consuming or difficult to use. Neither is true, but when you’re already pressed for time, adding one more method of promotion can be the straw that broke the camel’s back. But not this time! Here are five quick and easy things [...]

The virtual tour for 21 Ways to Promote Your Book on Twitter continues! This has been a “mini” tour, meaning that it’s about half a month long. Today’s post comes from a recent review I received of the book.

Any Christian authors out there? I’m a member of ACFW and have met a wonderful bunch of writers that way. As some of you know, I have a couple Christian fiction books in the works and am investigating ways to get published. Which way is correct? To get an agent? To publish and promote on [...]

It’s one thing to use Twitter, and another to use it correctly. One of the reasons writers get frustrated with Twitter is that they think it’s too involved, or too much work. They log on once in a while, they only share links, and then they say it doesn’t work. Well, it does work but [...]

I’m continuing my virtual tour with a stop at the Pentalk community where I’m talking about how Twitter can work for writers.

I’ve got a new book out specifically targeted to authors who want to market their book and brand on Twitter.

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